Grupeer is proud to announce the partnership having a loan that is new money U Finance.

Grupeer is proud to announce the partnership having a loan that is new money U Finance.

Grupeer is proud to announce the partnership with a loan that is new Cash-U Finance. The main mission of Cash-U loans would be to assist anybody, that has starred in a hard finances alone. Mixing together brand new technology, latest styles in cyber-security and high tech machine learning algorithms, Cash-U Finance brings easy to get at microloans to anybody across Russia.

Cash-U is a company that is relatively young it had been launched in might 2017, but began operations in September 2018. The brand-name Cash-U maybe maybe maybe maybe not inadvertently is consonant because of the cashew pea pea pea nuts. Within the Russian language there clearly was an idiom nuts” that is“cracking which will be a synonym into the English idiom “like a bit of cake” and means one thing not that hard and fast. This brand is designed to tell the tale of the way the loans of Cash-U are easily accessible in a period that is short of.

The founders’ goal would be to result in the loan that is personal very technical and customer-friendly. They usually have leveraged their expertise in micro-financial companies from a single part additionally the marketing that is online on one other part. This blend that is perfect creating the high-tech customer home loan company- Cash-U Finance. Presently, 73 professionals that are highly skilled utilized in the organization.

In the present climate that is economic individuals, every so often run into the problem, if you have no money left after the income at the conclusion associated with the thirty days. In certain urgent circumstances maybe not, everybody can ask buddies to borrow funds. More over, in the event that individual has delayed re re re payment for almost any bill, the credit score gets spoilt and these customers are undesired by banking institutions. Therefore, right right right here the available payday advances can be found in.

Enterprize model

The lifecycle associated with the loan is composed of 5 phases. The customer registers on the website and link the payment solution to his or her account in the beginning. During this period, the document is examined for authenticity. Next, may be the scoring procedure. The quick questionnaire, which can be needed because of the regulator permits running all the way through Big Data information warehouses (around 30). Roughly 10,000 parameters are analyzed within 20 moments and are also going right through the company’s scoring model. The fraudulence detector can also be working at this time.

The next to stages that are fifth getting the income to the client’s bank card, spending it right right back and in undesirable situation business collection agencies. To make your debt collection procedure because efficient as you are able to, four collection stages were created with regards to the quantity of times of the payment that is missed. This type of tailored way of commercial collection agency makes Cash-U Finance a frontrunner in this industry- your debt collection price is more than the industry average.

The scoring that is proprietary for the business also enables making smart decisions with regards to lending cash. This really is all feasible because of device learning algorithms, usage of big databases and information that is alternative. The scoring approval that is model’s for brand new consumers is 20% and 70% for going back clients.


An extremely technical online strategy permits attracting an excellent brand new market. More over, customer commitment is impressive- more than 80percent of consumers are using the loan over over and over over and over over repeatedly. Presently, Cash-U Finance has 15,000 clients that are returning. Another key to success is just a wide selection of services and products, this permits attempting to sell extra services and products to clients.

In Russia, there is certainly amazing need for pay day loans, therefore it is vital that you concentrate on your target clients. Cash-U Finance is designed to serve clients between 25-55 yrs old with an income that is average of RUB (Eur280-430) and require the loan because of some unanticipated activities. The customers that are typical now are either women or men payday loans open sunday in Cook Nebraska, between 25-40 yrs old with greater education and residing in towns having a populace above 15,000 individuals, working and an income as much as Eur570. The attention price is in line aided by the legislation and rivals’ rates. The loan that is average Eur90 for first-time consumers and merely over Eur130 for the going back customers. The present loan portfolio is around Eur750,000 and also the income for 2019 is a lot more than Eur4 million.


The owners of the business have begun to function within the cash advance market a very long time ago and also have witnessed industry without having the legislation. Recently a complete great deal of modifications had been implemented while the legislation got tough. Numerous players have remaining the marketplace due to that, but Cash-U Finance contrary got well informed in the regulated environment. Which means the investors have actually the best mindset to produce a powerful item.

The investors think that the legislation permits organizations that are micro-financial contend with conventional banks and supply more advanced items as time goes on. Another aim of this ongoing business is always to develop various other areas- in Asia. We wish that with assistance from funding Cash-U Finance will raise on Grupeer platform, these objectives are simpler to reach! Welcome, Cash-U Finance!